Nike's Rise and Roar Campaign - WVU Football, WVU Basketball, News - Mountaineer Sports

Nike's Rise and Roar Campaign


Nike has recently come up with a new campaign for the 2011 NCAA Basketball season called Campus Roar.

Through Nike's website, loyal college hoops fans can choose to "roar", in this case meaning write a slogan or cheer for their team, in hopes that their "roar" might end up being chosen to represent West Virginia University.

The top 16 teams with the most feedback will get one of their winning fan's "roars" printed on a official Nike T-shirt.

Currently West Virginia is ranked #8 with a total of 1,440 roars.

Check out former West Virginia Football standout Steve Slaton's "roar"here

The contest will last through the month of December and hopefully, if WVU was to be in the top 16, the t-shirt would be available during college basketball's March Madness.

In the words of Nike, support your Mountaineers and RISE AND ROAR!

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