This year, cheers at Mountaineer Field come by way of some new places like Norman, Okla. and Forth Worth, Texas, and some of the players come by way of the North Central West Virginia Airport in Bridgeport.
"We have three Big 12 schools that have committed to utilizing the North Central West Virginia Airport during football season," said airport director Rick Rock. "Two of the three are flying in and out."
Rock said Texas Christian University, Kansas State and Baylor are all using the airport on game weekends. That's key for the north-central part of the state that has formed a Mountaineer Country committee.
"The folks that get off here stay here. They use our services and help employ our people," said Harrison County Commissioner Michael Romano.
A Stonewall Resort spokesman also said it was "in the mix" to host the teams. Though, the spokesman said talks were ongoing and nothing has been confirmed.
Still, the financial impact of a flight flies pretty high.
"You never know who is going to come through here. There are a lot of people who are potential job developers. They could come through and see this is a place they could raise their families," Rock said.
He saw this season as a time to "take off."
"We're happy to have all their schools," Rock said. "It's a great partnership. We're excited about it. It's a whole new endeavor compared with the Big East."
Airport officials said they are still talking with the other school representatives, but they believed all five Big 12 teams will fly through Bridgeport. They also said the airport will decorate with new decor showing off Mountaineer pride.